Technology and Data News and Events

Anaplan confirms acquisition of startup analytics business Mintigo

by Mike Jones in Anaplan 28/08/2019

Anaplan has agreed on a deal valued at millions of dollars to acquire Israeli predictive analytics business Mintigo Inc.

Financial media business ‘The Fly’ recently reported on the deal from last week, stating that Anaplan had confirmed the deal during its earnings conference call.

Financial details of the deal haven’t been confirmed yet but the value is believed to be in the region of tens of millions of dollars.

Starting back in 2009, Mintigo focused on creating an online predictive analytics platform focused on identifying items a customer is likely to purchase. According to Pitchbook data, the business has raised in excess of $50 million dollars in equity to date.

Mintigo has also gained financial support from Sequoia Capital Israel, Maverick Ventures Israel, Adams Street Partners, Vintage Investment Partners, Giza Venture Capital and La Maison Investments.